By Anna Ingwafa WINDHOEK The Cancer Association of Namibia (CAN) and FNB Namibia Holdings launched a Carnation Day project to help in the fight against cancer. The initiative’s objective is to raise awareness of the plight of people afflicted with cancer and to serve as a fundraiser to assist CAN in its quest to reach out to all Namibians dealing with this deadly disease. Its other aim is to provide the necessary support to those bravely fighting cancer. FNB Head of Strategic Marketing and Communication Dixon Norval at the launch said that FNB Namibia undertook the initiative to elevate the fundraising effort to a higher level by involving all the branches and staff countrywide to actively promote and sell carnations to their customers and the general public. “The response from our staff is a great indication that this year Carnation Day will be a collaborative effort between FNB Namibia, the Cancer Association and the entire Namibian public in all 13 regions,” said Norval. He added that FNB Namibia for the past 15 years has continuously introduced ideas that helped them grow the initiative that resulted in the project ‘Carnation Against Cancer’. “We want to reinforce awareness to ensure that our people understand the hard realities of cancer in our society. Equally, we need to understand the implication once someone is diagnosed with cancer, because only then will we be more sensitive and appreciate the effort of the association to ease the suffering patients,” he explains. FNB also would like to reinforce awareness to ensure that the people understand the hard realities of cancer in the society. “Equally, we need to understand the implications once someone is diagnosed with cancer, because only then will we be more sensitive and appreciate the efforts of the association to ease the suffering of cancer patients,” explained Norval. The Chief Executive Officer of FNB Namibia, Vekuii Rukoro, echoed similar sentiments saying the Carnation Project is viewed as a vehicle to drive initiatives of CAN to boost the physical, emotional, social and psychological well-being of the people. “I can safely say that the FNB Group of Companies will stand firm behind the efforts of the Cancer Association of Namibia. FNB will stand ready to assist you move forward, and if it comes to push, we will employ all efforts and resources to help you accomplish the objectives you have set for yourselves,” said Rukoro. FNB did not only focus on carnations this year. The project has another innovation where they incorporated a ruler. The element aims to allow and involve the youth to actively participate in the sales thereof and, by the same token, raise broad-based awareness among Namibian scholars through the ruler branded “help rule out cancer”. Rukoro appealed to every Namibian to buy a carnation as the money generated will go towards strengthening all the efforts to fight cancer at any FNB Namibia branch.
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